The Rise of Online and Virtual Restaurants Worldwide
May 25
Delivery food apps are defining and changing the scope of the restaurant industry. The establishment of online/virtual restaurants has altered how people make orders, how and what they eat.
The digital establishments have eliminated the need for hiring staff and the requirement of a dining hall. There are different virtual restaurant apps that users can download from either Google Play or the App Store. Some apps, such as Uber Eats, Grubhub, and DoorDash, are playing an essential role in the delivery of food. Two tiers define online food delivery.
Aggregators
They apply the brick and mortar model for food delivery. Aggregators provide access to several virtual restaurants through the provision of a single online portal. After logging in to the mobile app, consumers are capable of comparing prices and menus. The aggregator is paid a commission on successful orders by the restaurants, who handle the actual delivery.
New Delivery
The new delivery apps also permit the consumers to compare the meals on offer and make orders from multiple restaurants. That happens through a single web portal or mobile app. New delivery players facilitate the provision of logistics to the virtual restaurant. Both the restaurant and customer share the cost charged by the new delivery players.